USC Business Student Interview 2
What is the most entrepreneurial (new, innovative, creative) aspect of AsOne? What makes it different from the other surf/skate companies? I think the fact that AS|ONE is pretty well received across the board from skaters to just plain people who dig artistic clothing concepts makes us pretty unique. Although I would definitely like to get [Read More …]
USC Business Interview 1
Thank you so much for taking the time to let me interview you. Here are the questions I have for you: 1. What are some of the marketing strategies you currently use, and, more importantly, what strategies did you use during the start up of your company when you needed to get the name established. [Read More …]
Discussions on Business, Entrepreneurship & the Action Sports Industry
Recently I was asked by a few USC business students to participate in a short Q&A concerning entrepreneurship and the action sports industry, specifically the soft goods sector. After receiving the well thought out list of questions and sending of my attempt at an intelligent and useful reply I realized that others out there may [Read More …]
A Brief Interview with a USC Business Student
My email has for some reason been recently bombarded with questions from people looking into the world of entrepreneurship and I felt that perhaps Viral Thinking readers might benefit from the discussion. Below is a short outline of a recent “interview” with a USC business student who is conducting research on the action sports industry. [Read More …]
Why Your Business Plan is Like a Game of Oregon Trail
Facing the daunting task of creating a more comprehensive plan for my ever evolving business structure(s), I found myself beginning to liken the business plan to an age old computer game. I was first exposed to Oregon Trail at the age of around six or seven, when a school workstation was nothing more than a [Read More …]
When Opportunity Knocks
The host talked about positioning yourself for success, creating and environment which allows you to realize your potential and preparing yourself to seize opportunity should it present itself.
Failure to Succeed or Failure to Realize Success
When looking at your start-up company have you ever found yourself asking questions like why am I failing or why is everyone else so far ahead of me? I have and trust me it’s not a good feeling, frustrating to say the least. Day in and day out I plugged away while it seemed that [Read More …]
Generating New Business Ideas
For whatever the reason may be you are looking to come up with new business ideas. It may be that you are looking to escape the long arm of the 9 to 5, your are looking to generate an additional income, you need an idea that will ramp up and existing business or perhaps you [Read More …]



